Two men in NU linen shirts — one olive green, one blue-striped — with linen trousers, in a heritage Indian courtyard

Feel NU everyday

Menswear for Indian climates and Indian bodies.

Obsessed with clothes that feel soft, breathe easy, and fit you like a glove.

Shop now

#INTENTIONALCONTEMPORARYMINIMALISM

Loved by 1,000+ men

Breathable fabrics

Lyocell-linen & European linen

Cut for Indian frames

Fits like it was made for you

Tighter, longer-lasting seams

18–19 stitches per inch

Free shipping · COD

Exchange or refund within 72 hours of delivery

Collections

A modular wardrobe

Every piece pairs with every other. Build it once, wear it every day.

Shirts

Polos

Bottoms

Jackets

Bestsellers

The pieces men come back for

Lyocell Linen Shirt

Beige · Lyocell-Linen

₹2,600₹3,150

Cotton-Lycra Stretch Shirt

Blue · Cotton-Lycra

₹2,955₹3,500

Italian Performance Trouser

Beige · Cotton-Lycra

₹3,290₹3,990

Cotton Zip-Knitted Polo

Black · Cotton Melange Knit

₹1,999

Lyocell-Linen Zip Shirt

White · Lyocell-Linen

₹2,499₹2,999

European Linen Jacket

Beige · European Linen

₹3,672₹5,200

European Linen Trouser

Beige · European Linen

₹3,550₹4,100

European Linen Stripe Shirt

Blue · European Linen

₹2,650₹3,200

Watch & buy

See it move

European Linen Stripe Shirt

Olive Green

₹2,650₹3,200

Select size

European Linen Stripe Shirt

Brown

₹2,650₹3,200

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European Linen Stripe Shirt

Blue

₹2,650₹3,200

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European Linen Double Stripe Shirt

Peach

₹2,650₹3,200

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Italian Performance Trouser

Grey

₹3,290₹3,990

Select size

Cotton-Lycra Stretch Shirt

Blue

₹2,955₹3,500

Select size

Lyocell Linen Shirt

Olive Green

₹2,600₹3,150

Select size

Hoodie

Red

₹2,522

Select size

Hoodie

Off-White

₹2,522

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Hoodie

Mocha Brown

₹2,522

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Italian Performance Trouser

Beige

₹3,290₹3,990

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Italian Performance Trouser

Grey

₹3,290₹3,990

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Italian Performance Trouser

Navy-Blue

₹3,290₹3,990

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Italian Performance Trouser

Black

₹3,290₹3,990

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Cotton-Lycra Stretch Shirt

Grey

₹2,955₹3,500

Select size

Full sleeves knitted Polo

Off-white

₹2,251

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Full sleeves knitted Polo

Khaki

₹2,251

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Cotton-Lycra Stretch Shirt

Sage Green

₹2,955₹3,500

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Performance Jacket

Blue

₹3,417₹5,200

Select size

Performance Jacket

Olive Green

₹3,608₹5,200

Select size

Hoodie

Red

₹2,522

Select size

Hoodie

Off-White

₹2,522

Select size

Hoodie

Mocha Brown

₹2,522

Select size

European Linen Jacket

Black

₹3,848₹5,200

Select size

European Linen Jacket

Beige

₹3,672₹5,200

Select size

Performance Jacket

Olive Green

₹3,608₹5,200

Select size

Lyocell Linen Shirt

Olive Green

₹2,600₹3,150

Select size

Lyocell Linen Shirt

White

₹2,600₹3,150

Select size

Lyocell Linen Shirt

Brown

₹2,600₹3,150

Select size

Lyocell Linen Shirt

Beige

₹2,600₹3,150

Select size

Shop by occasion

Versatile pieces, from work to evening plans

Office

Sharp, without the stiffness

Evening plans

Sleeves rolled, collar open

Travel

Light, packable, crease-calm

Weekend

Easy, never sloppy

Worn by the NU community

Real men. Real wears.

NU customer Ramesh Attili — "The striped shirt and linen trousers — light, airy, and they move with you. My go-to for every weekend now."
Ramesh AttiliTech Professional

NU customer YVS Choudary — "This hoodie is the softest thing I own. Long shoots, late nights — it just feels right."
YVS ChoudaryFilm Director & Producer

NU customer — "Four friends, four NU fits. Shirts and trousers that actually fit Indian frames."

NU customer Pasidi — "Wore this shirt through a full day of meetings. Breathable, and it still looked crisp at 7 pm."
PasidiBusiness Analyst

NU customer Hari Charan — "The overshirt is my stage-to-street layer. Structured but never stiff."
Hari CharanSinger

NU customer Surya — "Black jacket, beige pleated trousers — quiet luxury without trying. The fit is everything."
SuryaDoctor & Fashion Influencer